{"id":3081,"date":"2026-06-24T10:07:00","date_gmt":"2026-06-24T10:07:00","guid":{"rendered":"https:\/\/www.grahamsweet.com\/blog\/?p=3081"},"modified":"2026-06-24T10:07:00","modified_gmt":"2026-06-24T10:07:00","slug":"bespoke-summer-props-for-river-island","status":"publish","type":"post","link":"https:\/\/www.grahamsweet.com\/blog\/bespoke-summer-props-for-river-island\/","title":{"rendered":"Bespoke Summer Props for River Island"},"content":{"rendered":"\n<p>We recently manufactured bespoke summer window props for River Island, which were rolled out across a number of retail store locations.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_1_wm.jpg\"><img loading=\"lazy\" width=\"1024\" height=\"768\" src=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_1_wm-1024x768.jpg\" alt=\"\" class=\"wp-image-3082\" srcset=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_1_wm-1024x768.jpg 1024w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_1_wm-300x225.jpg 300w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_1_wm-768x576.jpg 768w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_1_wm-1536x1152.jpg 1536w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_1_wm.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>The props were created in-house at our studios in Cardiff, working from supplied design concepts and images. Standing at approximately 6ft tall, the oversized ice lolly and ice cream props brought a bold and playful summer feel to the retail window displays.<\/p>\n\n\n\n<p>Each piece was manufactured from expanded polystyrene, a lightweight yet versatile material ideal for large-scale retail props and window installations. Once shaped, the props were coated and carefully finished in colours to complement River Island\u2019s summer campaign artwork.<\/p>\n\n\n\n<div class=\"wp-container-3 wp-block-columns\">\n<div class=\"wp-container-1 wp-block-column\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_4_wm.jpg\"><img loading=\"lazy\" width=\"796\" height=\"1024\" src=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_4_wm-796x1024.jpg\" alt=\"\" class=\"wp-image-3089\" srcset=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_4_wm-796x1024.jpg 796w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_4_wm-233x300.jpg 233w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_4_wm-768x987.jpg 768w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_4_wm-1195x1536.jpg 1195w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_4_wm.jpg 1400w\" sizes=\"(max-width: 796px) 100vw, 796px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-container-2 wp-block-column\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_3_wm.jpg\"><img loading=\"lazy\" width=\"796\" height=\"1024\" src=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_3_wm-796x1024.jpg\" alt=\"\" class=\"wp-image-3090\" srcset=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_3_wm-796x1024.jpg 796w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_3_wm-233x300.jpg 233w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_3_wm-768x987.jpg 768w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_3_wm-1195x1536.jpg 1195w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_3_wm.jpg 1400w\" sizes=\"(max-width: 796px) 100vw, 796px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>It is always rewarding to see projects like this installed in-store and become part of a live retail campaign. Seeing the finished props in situ, exactly as intended within the window displays, is a great reminder of how creative concepts can be transformed into impactful physical pieces.<\/p>\n\n\n\n<p>From initial concept through to production, we enjoy working closely with clients to turn ideas into bold, three-dimensional displays for retail, events and exhibitions.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_7_wm.jpg\"><img loading=\"lazy\" width=\"1024\" height=\"640\" src=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_7_wm-1024x640.jpg\" alt=\"\" class=\"wp-image-3093\" srcset=\"https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_7_wm-1024x640.jpg 1024w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_7_wm-300x188.jpg 300w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_7_wm-768x480.jpg 768w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_7_wm-1536x960.jpg 1536w, https:\/\/www.grahamsweet.com\/blog\/wp-content\/uploads\/2026\/06\/RI_7_wm.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div class=\"wp-container-6 wp-block-columns\">\n<div class=\"wp-container-4 wp-block-column\"><\/div>\n\n\n\n<div class=\"wp-container-5 wp-block-column\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>We recently manufactured bespoke summer window props for River Island, which were rolled out across a number of retail store locations. The props were created in-house at our studios in Cardiff, working from supplied design concepts and images. Standing at approximately 6ft tall, the oversized ice lolly and ice cream props brought a bold and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[79,14,2,1],"tags":[39,33,30,12,28,8,53,32],"_links":{"self":[{"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/posts\/3081"}],"collection":[{"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/comments?post=3081"}],"version-history":[{"count":4,"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/posts\/3081\/revisions"}],"predecessor-version":[{"id":3095,"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/posts\/3081\/revisions\/3095"}],"wp:attachment":[{"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/media?parent=3081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/categories?post=3081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.grahamsweet.com\/blog\/wp-json\/wp\/v2\/tags?post=3081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}